Last stories and Publisher News - Page 7
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Why Cheap Paid Media Clicks Can Hurt Your ROI
Low-cost clicks may seem efficient, but they often fail to deliver real business results. Discover how focusing on the right paid media metrics can drive more sales, revenue, and profit for your campaigns.
SPORT Tests AI Integration to Streamline Digital Newsroom Workflows
AI tools are being embedded in SPORT’s CMS to help journalists manage fast-paced editorial demands. The MENTOR project aims to boost efficiency while keeping editorial standards high.
Google Rolls Out AI Mode Link Carousels for News Searches
A new feature in AI Mode now highlights relevant news articles at the top of trending search results. Publishers gain more visibility, while users can quickly access original sources and diverse perspectives. The update is live in AI Mode and AI Overviews.
Why SEO Success Now Depends on What Happens After the Click
Organic search is evolving as AI changes user behavior. Traffic alone no longer guarantees results. Discover why optimizing for conversions after the click is now essential for SEO teams and digital marketers.
Allure’s Pivot to Core Beauty Content Drives Audience Growth
AI-powered search summaries cut into lifestyle traffic. Allure dropped zodiac content and doubled down on beauty journalism. The result: stronger loyalty, higher-value advertisers, and more direct visits.
LinkedIn Users Flag Over a Million AI-Generated Posts
Users can now report posts as AI-generated on LinkedIn. More than one million have used the new tool. The platform says flagged content now gets less visibility. The impact on content quality remains under scrutiny.
USA Today Co. Experiments With AI-Optimized Content Formats
Major publishers are testing new ways to make their content more accessible to AI bots. USA Today Co. is reformatting articles to boost licensing deals and improve discoverability. The company is also tracking which bots access its site.
Google Launches Link Carousels in AI Mode for Trending Topics
Link carousels are now available in AI Mode, making it easier for users to access top stories and developing topics. This update follows the rollout of carousels in AI Overviews. Click data remains unavailable in Search Console.
TOFU Content Faces Steep Declines in YMYL, Gains in B2B Tech
Organic search clicks have dropped 42% since Google expanded AI Overviews, with YMYL publishers hit hardest. New data shows B2B tech sites bucking the trend, while AI-generated content floods the SERPs and competition intensifies.
AI Agents Push Publishers to Rethink Content Access and Monetization
AI-driven content requests are forcing publishers to balance discovery and paywall protection. New platforms and payment systems are emerging to address these challenges. Video and metadata strategies are evolving fast.
WPP Moves to Seal Sony Probe Details in Foster Lawsuit
Confidentiality concerns drive WPP to request sealing of Sony investigation details in a high-stakes legal battle. The company cites potential improper information sourcing and attorney-client privilege.
Flipboard Buys Graze to Expand Monetized Feeds on Open Social Web
A new acquisition aims to help feed creators earn revenue from contextual ads. Flipboard is integrating Graze’s technology to support monetization beyond Bluesky. The deal could reshape how curators build and profit from open web communities.
Israel-Funded AI Content Operation Targets Search and Chatbot Results
A synthetic think tank backed by Israel is publishing AI-generated essays to influence how chatbots and search engines present information about Israel and Palestine. The project aims to shape online narratives and public opinion.
Australia to Impose Levies on Tech Giants Without News Deals
A new Australian law targets tech platforms that use local news. Companies face a 2.5% ad revenue tax if they do not pay publishers. The funds will support Australian news outlets.
Australia Forces Google and Meta to Pay for Local News
Major tech platforms must now pay Australian news publishers or face a levy. The new law targets Google, Meta, and others. Media companies could see direct funding for journalism.
AP Moves US Video Production Jobs to India Amid Layoffs
Twenty US video production roles are being cut as AP shifts work to India. Union leaders warn of risks to coverage quality. Additional layoffs in photo and London video teams are planned.
How Publishers Are Rethinking Video for Fragmented Audiences
Publishers are adapting video strategies as audiences shift to new platforms. Joe Pickover explains why tailored formats, live coverage, and data-driven decisions are now essential. AI and platform fragmentation are reshaping newsroom workflows.
Publishers Eye New Revenue: Charging for AI-Driven Corrections
Outdated bios and company details on third-party sites now shape AI answers. As AI search grows, publishers are starting to charge fees for editorial updates-raising new questions about accuracy, ethics, and online reputation.
Stripe to Acquire OpenRouter, Expanding AI Model Routing
Developers will soon gain streamlined access to over 400 AI models as Stripe acquires OpenRouter. The deal brings advanced model selection, routing, and token-based billing to Stripe’s platform. Financial terms remain undisclosed.
HD Media Expands With Acquisition of 25 AIM Media Publications
A major regional newspaper deal will shift 25 Ohio and Indiana publications to new ownership. HD Media will take control in September. Terms remain undisclosed.
UAE Sets Two-Year Deadline for Agentic AI in Government
Half of UAE federal government operations are set to shift to agentic AI models within two years. Officials are now working to define which tasks AI can handle autonomously, raising new questions about accountability and oversight.
Reddit Tests Audio and Video Posts in Select Communities
Users can now listen to or watch Reddit posts in certain communities. The new feature is available on iOS and Android apps. Reddit aims to see which formats engage users most. Original text posts remain unchanged.
How to Calculate the Real Cost of Manual Checks in Publishing
Hidden manual tasks drain resources in publishing operations. Learn how to identify, measure, and prioritize automation and AI investments for maximum impact.
US Fact-Checkers Unite to Tackle 2026 Election Disinformation
A new joint newsletter will help media professionals spot misleading election ads. Fact-checkers across the US are collaborating for the first time. The project aims to track and share trends in election-year misinformation.
How Publishers Choose the Right Programmatic Platform
Publishers face tough choices when deploying programmatic trading platforms. Build, buy, or borrow? Each path has risks and rewards. Control, cost, and transparency are at stake.
Mexico’s Media Regulation Plan Raises Censorship Concerns
A proposed media law in Mexico could let officials judge news coverage for truth and balance. Critics warn it may chill press freedom. The plan includes steep financial penalties for violations.
NBC News Taps Taboola as Exclusive Programmatic Display Reseller
A new partnership puts Taboola in charge of NBC News’ programmatic display ad sales. Meanwhile, Divine, a Vine-inspired app, launches with a sponsor but no ads. Both moves signal shifts in digital media monetization.
Higgsfield Secures $400M Series B, Valued at $5.4B
A major funding round has pushed Higgsfield’s valuation to $5.4 billion. The AI video platform now claims 30 million users and $700 million in annualized revenue. Its tools are gaining traction with Fortune 500 enterprises.
Google Rolls Out New Personalization Tools for Search and News
Readers and publishers now have more control over content preferences. Google introduces new features for following sources, customizing Discover feeds, and personalizing audio news. These updates could affect both audience engagement and marketing strategies.
Microsoft Advertising Unveils Agentic Playbook for AI-Driven Commerce
A new blueprint aims to help brands adapt as AI agents begin making purchases for consumers. The playbook focuses on discoverability, seamless transactions, and performance tools.
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