Two investment firms have offered to acquire Criteo at a 50% premium. The deal would require shareholder approval and could lead to a Nasdaq delisting. Criteo has not yet responded.
Media and ad-tech professionals are watching closely as Vista Equity Partners and Quinti Capital have submitted a proposal to acquire Criteo, according to Reuters. The offer values Criteo at approximately $1.65 billion, representing a 50% premium over its current market capitalization of about $1.1 billion.
Criteo has not issued a public statement regarding the reported bid, and its leadership has yet to decide on a response. If accepted, the acquisition would likely result in Criteo being delisted from the Nasdaq. Any agreement would still require approval from Criteo shareholders.
This latest bid marks another chapter in Criteo's ongoing sale discussions, which have spanned several years. Previous attempts to sell the company, including talks with retail media firm Skai last year, did not result in a completed deal. The board's decision on this new offer remains to be seen.
Founded in 2005, Criteo is a French ad-tech company known for its performance marketing technology. The company has faced fluctuating stock performance in recent years and has explored multiple strategic options. As of 2026, Criteo employs over 2,500 people and serves thousands of clients worldwide.
